Thursday, May 12, 2011
Starbucks revamp complete
It's taken a bit longer than expected, and its roll-out will not prove much of a surprise to those patrons who've been watching the progress of construction over the past few months, but Starbucks officially unveils the new Madison Park store today.
More importantly for some, the transformed Starbucks will now be serving wine and beer each weekday beginning at 2 pm (noon on the weekends). We're told that some new menu items will be making their debut in conjunction with the alcohol service.
The new space has polished concrete floors, lots of wood and tile, and more, though seemingly less cushy, seating. The meeting area has been reconfigured, and there's also a new bar. The space appears to be more effectively organized, and the feel is definitely brighter than it was. The fireplace remains intact.
While the physical transformation of the Madison Park Starbucks is certainly a done deal, the menu changes now underway are still theoretically experimental. As we reported before construction began in March, corporate headquarters is trying to determine whether the introduction of wine and beer in a neighborhood like Madison Park will be as successful as it has proven to be on Capitol Hill. So in some slight sense, perhaps, Starbucks patrons here who decide to imbibe (or not) can consider themselves guinea pigs sacrificing themselves for a higher cause.
[Starbucks is located at 4000 E. Madison Street.]